Georg Jensen’s goal was to create democratic designs possessing both functionality and beauty. His artisanal skill and artistic talent combined with his ability to identify and support design talent was the foundation on which he built Georg Jensen in Copenhagen in 1904.
His style embraced the Art Nouveau lines of the day but injected them with a distinctive look that continues to resonate. The flowing forms reflect Jensen’s sensual delight in nature and are reflective of Danish values – the simplicity of life, the Nordic light, clean water and fresh air.